CEO’s have two jobs
1. Manage the business
2. Improve the business
A corporate business adviser can help CEO’s improve business, focusing where needed most, first to improve the internal well-being of the firm itself, then the health of the firm’s non-competing corporate customers and suppliers.
Keep it simple, yet complete, working with appropriate company staff (permanent, full-time) to set up an internal process (repeatable) to audit, evaluate, and clarify specifics to perpetually improve a company’s working core.
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